Guoxun

Introduction to Mini Programs
Guoxun Liquor Industry is affiliated with Zhejiang Guoxun Cultural Development Co., Ltd. It is a mini program developed by Guoxun Culture, mainly engaged in Shaoxing yellow wine, creative wine vessels, high-end gifts and other products, focusing on the “Xun” series of yellow wine products.
Function Introduction
The Guoxun Wine Industry Mini Program provides high-end Shaoxing wine purchasing services for wine lovers, divided into six functional sections: “seeking”, “utensils”, “gifts”, “fusion”, “creation”, and “storage”.
Product situation
The “Search” series
‘Xun’ is a brand under Zhejiang Guoxun Cultural Development Co., Ltd. It was written by Mr. Dong Fengshu and provided by the company as a commodity service: China Shaoxing Wine. Xun is still a liquor brand that focuses on independent research and development, production, and sales, and can represent Chinese liquor. Registered trademarks include: XunTM, JiaXunTM, TiXunTM, QiXunTM and other brand positioning. At present, multiple rare single vintage wines have been launched. In addition, we also periodically collaborate with internationally renowned artists to launch art collaborations, such as vintage gift boxes, special commemorative editions, and artist collaborations.
Brand Culture
The three levels of brand definition: “seeking” culture, technology, and system.
Brand Definition
Taking root seeking culture as the main theme, “Xun” draws inspiration and uses contemporary natural materials and modern craftsmanship from Shaoxing to create and design a series of high-end Shaoxing wines for the new era.
Brand Features
‘Xun’ only provides natural, vintage, and scarce Shaoxing wine.

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